Here's what the "The Fritz Factor" can do for Your Optical

1. Dispensary achieves 80 to 90% capture rate
2. Cost of goods is under control at 35%
3. Dispensary profit margin is at least 30%
4. You track the optical production of opticians and doctors and have detailed reporting
5. Medicare post cataract eyewear is the outstanding insurance and reimbursement provider for your practice.
6. Product mix matches your patient demographics
7. Products are properly marked up and on target with profit margins
8. Have a very beneficial relationship with vendors
9. Both practice and optical are protected from fraud and abuse.
10. The necessary policies, procedures and protocols are in place.
11. Staff is highly trained and works with great team spirit.
12. Staff has the right mix of compensation, incentives and bonus rewards.
13. Optical dispensary merchandise and display is outstanding.
14. Practice/dispensary has excellent marketing planning and strategies.
15. You hold Trunk Shows and Events that produce over $10,000 in sales
16. Your patients are not just satisfied, they’re “Raving Fans”

I want the “Fritz Factor” 16 steps to success for my dispensary:

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